# User Personas

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# Persona 1: Active Job Seeker

## Description

Someone actively searching and applying for roles.

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## Problems

- Losing track of applications.
- Forgetting follow-ups.
- Managing multiple CV versions.
- Repeating information.

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## Needs

- Simple tracking.
- Clear progress.
- Better applications.
- Organisation.

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## Key Workflow

Find job

↓

Add application

↓

Prepare documents

↓

Apply

↓

Track progress

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# Persona 2: Career Changer

## Description

Someone moving into a new industry.

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## Problems

- Translating experience.
- Knowing transferable skills.
- Creating relevant CVs.

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## Needs

- Career profile.
- AI suggestions.
- Tailored documents.

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# Persona 3: Graduate / Early Career

## Description

Someone entering employment.

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## Problems

- Limited experience.
- Understanding expectations.
- Building professional documents.

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## Needs

- Guidance.
- Templates.
- Structured workflows.

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# Persona 4: Technical Professional

## Description

Experienced worker applying for specialised roles.

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## Problems

- Many applications.
- Complex experience.
- Multiple CV variants.

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## Needs

- Powerful customisation.
- Automation.
- Detailed tracking.